WE'RE A CREATIVE, DIGITAL & MARKETING AGENCY FOR AMBITIOUS HOSPITALITY BRANDS
WE'RE A CREATIVE, DIGITAL & MARKETING AGENCY FOR AMBITIOUS HOSPITALITY BRANDS
The key to
selling winter?
The art of surprise
The key to
selling winter?
The art of surprise
The card we sent you was, admittedly, a little different. We took our inspiration from the Victorians.
You see, back in the early 1900s, they sent Christmas cards (featuring dead birds) to their nearest and dearest.
It meant good wishes for the year ahead. Strange, lovely, and definitely not what you expect in the mail at this time of year - unless you're a Victorian.
Which is the point. When you surprise someone relevantly and meaningfully, you get their attention. You cut through the clutter.
The card we sent you was, admittedly, a little different. We took our inspiration from the Victorians.
You see, back in the early 1900s, they sent Christmas cards (featuring dead birds) to their nearest and dearest.
It meant good wishes for the year ahead. Strange, lovely, and definitely not what you expect in the mail at this time of year - unless you're a Victorian.
Which is the point. When you surprise someone relevantly and meaningfully, you get their attention. You cut through the clutter.
The card we sent you was, admittedly, a little different. We took our inspiration from the Victorians.
You see, back in the early 1900s, they sent Christmas cards (featuring dead birds) to their nearest and dearest.
It meant good wishes for the year ahead. Strange, lovely, and definitely not what you expect in the mail at this time of year - unless you're a Victorian.
Which is the point. When you surprise someone relevantly and meaningfully, you get their attention. You cut through the clutter.
It’s a creative strategy called 'Relevant Abruption' - and it's one we use to help boutique hotel and glamping brands stand out and fill their rooms with the right guests.
So, if your low-season occupancy is flatlining, we recommend looking at your current marketing and being honest:
Do your ads, social posts, and emails look and sound like every other hotel at this time of year?
If the answer is 'yes', we can show how to bring your marketing results back to life - and make your occupancy sing.
It’s a creative strategy called Relevant Abruption - and it's one we use to help boutique hotel and glamping brands stand out and fill their rooms with the right guests.
So, if your winter occupancy is flatlining, we recommend looking at your current marketing and being honest:
Do your ads, social posts, and emails look and sound like every other hotel at this time of year?
If the answer is 'yes', we can show how to bring your marketing results back to life - and make your occupancy sing.
Want to fill up 'dead' spaces? Give us 30 mins and we'll show you how
Want to fill up 'dead' spaces? Give us 30 mins and we'll show you how
Want to fill up
'dead' spaces?
Give us 30 mins and we'll show you how
Email us
Trusted to by names you know
WE GIVE BRANDS
WE GIVE BRANDS
staying
power
staying
power
staying
power
Who are we?
HIGHLY EXPERIENCED FOUNDERS BACKED UP BY A TEAM OF EXPERIENCED
CREATIVE, DIGITAL AND STRATEGIC SPECIALISTS
HIGHLY EXPERIENCED FOUNDERS BACKED UP BY A TEAM OF EXPERIENCED CREATIVE, DIGITAL AND STRATEGIC SPECIALISTS
HIGHLY EXPERIENCED FOUNDERS BACKED UP BY A TEAM OF EXPERIENCED CREATIVE, DIGITAL AND STRATEGIC SPECIALISTS
Claire Robinson, Creative Partner
Multi award-winning copywriter, creative and travel content creator. With over 20 years’ experience in hospitality, FMCG, fashion and not-for-profit. Including work for Eurostar, Pukka Teas, Fremantle, Lloydspharmacy, TK Maxx.
Specialisms: Creative strategy, campaign concepts, content planning and execution, copywriting, brand development.
Pip Robb, Strategy Partner
Client partner and senior planner in some of the UK’s biggest agencies and brands with work for The British Army, Zurich, Financial Times, RNIB, Kraft, amongst others.
Specialisms: Marketing audits, strategic direction & integrated campaign planning, messaging strategies & proposition development, customer/supporter experience & journey development.
Client partner and senior planner in some of the UK’s biggest agencies and brands with work for The British Army, Zurich, Financial Times, RNIB, Kraft, amongst others.
Specialisms: Marketing audits, strategic direction & integrated campaign planning, messaging strategies & proposition development, customer/supporter experience & journey development.
WE CREATE EFFECTIVE WORK THAT WORKS
FOR YOUR BRAND AND AUDIENCE
WE CREATE EFFECTIVE WORK THAT WORKS FOR YOUR BRAND AND AUDIENCE
WE CREATE EFFECTIVE WORK THAT WORKS FOR YOUR BRAND AND AUDIENCE
“…we've already seen significant growth. Not only has our brand awareness increased, but this growth has also directly translated into more bookings.
We would highly recommend Mirror Mirror to anyone looking to take their marketing to the next level and build a truly meaningful partnership with the team behind it.”
“…we've already seen significant growth. Not only has our brand awareness increased, but this growth has also directly translated into more bookings.
We would highly recommend Mirror Mirror to anyone looking to take their marketing to the next level and build a truly meaningful partnership with the team behind it.”
Outbuildings, Dorset
8
8
Creative awards and nominations.
Creative awards and nominations.
30+
30+
Years experience in creative marketing.
Years experience in creative marketing.
WE SOLVE PROBLEMS WITH
WE SOLVE
PROBLEMS WITH
effective
creative
effective
creative
effective
creative
INTEGRATED CAMPAIGN
INTEGRATED CAMPAIGN
Filling up
midweek
Filling up
midweek
Filling up
midweek
In 5 months, we increased midweek occupancy for Outbuildings by over 85%.
In 5 months, we increased midweek occupancy for Outbuildings by over 85%.
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BRAND STORY & IDENTITY
BRAND STORY & IDENTITY
Forging
brand power
Forging
brand power
A new look brand for Grove Farm Glamping led to 2% bookings and 1% enquiries on day one of it's e-launch.
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